Make every scientific communication decision count.

IRIS gives Publications and Scientific Communications teams a clearer view of the scientific information environment around their therapy area. See how your publications are performing, identify where the opportunities are and use those insights to make better publication planning decisions.

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250M+

Scientific manuscripts and research outputs

One connected view

Of your therapy area, scientific communications impact and competitive landscape

About IRIS

See your entire publication landscape in one place.

Scientific communications teams are expected to make faster, more evidence driven decisions in an increasingly complex environment. But evidence, performance and audience engagement data are often available across different sources making it difficult to assess impact, understand reach and decide on next steps.

IRIS brings this information together in one platform designed for scientific communication teams. It combines a large and continuously updated scientific dataset with tailored analytics and Madano’s strategic expertise, helping teams move from reporting activity to making better-informed decisions.

Whether you are writing a publication plan, assessing competitor activity, selecting authors or evaluating impact, IRIS gives you the evidence and context to act with confidence.

Why IRIS

Turn scientific intelligence into practical action.

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Capabilities

Built around the needs of Scientific Communication teams

Message and evidence analysis

Understand how your science is being discussed.

See how the scientific messages and evidence from individual publications are reflected across different channels. IRIS helps teams understand where publication messages are being picked up and supported, where they are being challenged or interpreted differently, and where further communication may be needed.

GEO and AI discoverability

Assess whether AI platforms find and communicate your evidence.

IRIS helps teams assess whether their publications and scientific content are discoverable, accurately represented and appropriately cited in AI-generated answers. This provides a practical evidence base for understanding visibility as AI search becomes part of the scientific information environment.

Author and audience analysis

See the people shaping the scientific conversation.

See who is engaging with publications and where they are located. IRIS helps teams understand the geographic reach of their publications, identify where engagement is strongest and see which audiences and stakeholders are engaging with the research to understand whether you are reaching the right audience.

Competitor benchmarking

Understand performance in the context that matters.

Compare your publications with relevant competitors, molecules and/or indications. IRIS helps teams move beyond simple share-of-voice measures to understand relative impact compared to papers that matter.

Impact assessment

Measure what matters, and learn from it.

Assess the reach, engagement and significance of publications and scientific communications across multiple metrics and contextual comparison. The IRIS Score brings these signals together into a clear, benchmarked view of performance, helping teams understand what is driving impact and make better-informed decisions for future activity.

Planning

Make more informed publication planning decisions.

Use IRIS to assess how proposed titles, abstracts, authors and target journals could influence the expected impact of a publication. Use relevant evidence from your therapy area to make more informed choices before submission and build a more impactful publication portfolio.

FAQs

Your questions answered

Who is IRIS for?

IRIS is designed for Publications and Scientific Communications teams that want to make more evidence-led decisions about their scientific communications strategy.

What data does IRIS draw on?

IRIS brings together a wide range of scientific and communications data sources, including scientific manuscripts, congress activity, policy and guidance, specialist media, online discussion and other relevant data. The exact dataset and views are tailored to the therapy areas and objectives most relevant to your team.

Can I have a demo?

Yes. Book a 45-minute demo and we will show you the platform using relevant examples, answer your questions and discuss where IRIS could add the most value for your team.

How much does IRIS cost?

IRIS is configured around your organisation’s needs, including therapy areas, users, data requirements and priority capabilities. Book a demo and we will provide a tailored recommendation and cost proposal.

How can I get the most out of IRIS?

The strongest results come when IRIS is used in real planning, publication review and scientific communications discussions. Madano provides onboarding, training and expert support to help teams interpret outputs responsibly and embed IRIS into their existing ways of working.

What is the IRIS Score?

The IRIS Score is a contextual measure of publication performance. It combines a range of relevant engagement signals and compares a publication against similar papers in the same therapy area and of a similar age, providing a fairer view than raw metrics alone.

Can I access the underlying data and export insights?

IRIS provides exportable dashboards, reports and data views to support team discussions and stakeholder reporting. Access to underlying data is configured according to your organisation’s requirements and the permissions associated with individual data sources.

How can I find out more about IRIS?

Book a demo below or contact the Madano Insights team. We will discuss your current challenges, show you the most relevant capabilities and outline how IRIS could support your priorities.

Book your IRIS demo

A 45-minute walkthrough with the Madano Insights team. We will show you the platform using relevant examples, answer your questions and discuss where IRIS could add the most value for your team.